Why Propensity?

The Only End-to-End ABM Automation Platform

We Offer an Easier Path to Launch ABM Campaigns that Convert.

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Propensity Versus Other ABM Platforms

We source millions of intent signals to accurately identify and connect you with your top in-market accounts. Take action on the right accounts, increase engagement with your buyers, and get ready to experience the easiest path to predictable ROI with Propensity.

Propensity vs. RollworksPropensity vs. ZoominfoPropensity vs. DemandbasePropensity vs.6SensePropensity vs.TerminusPropensity vs. UserGems

A Side By Side Comparison

Finally, a simpler ABM strategy that puts your budget and focus exactly where it needs to be.

Propensity Logo

Propensity

Zoominfo Logo

ZoomInfo

Rollworks Logo

Rollworks

Features

Build an end-to-end omnichannel campaign in under 30 minutes
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Create custom-built ABM playbooks
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Access AI-powered content and design tools for instant ABM campaign generation 
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Up To Date List Segmentation
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Updated Every 6-9 Months
Red X
Realtime Updates Synced To Your CRM
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One Click Contact Enrichment
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Omnichannel Sales And Marketing Automation
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Elite Only
Add-On Only
Aggregate Job Change Signals, Title Changes, And Intent Signals
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Only with Tracker
Red X
Automatically Sync And Match Contacts And Accounts With Past Records
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1 Hour Implementation
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Aggregate Unique & GDPR-compliant intent signals and insights
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Only with Tracker
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No commitment to recurring monthly fees required
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Complete control over your ad spend
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Free In-Market Account List
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Free Trial
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See your in-market accounts instantly when you build your niche audience!

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