Integrations That Power Your ABM Strategy

Propensity connects directly to the tools your team already uses, starting with your CRM. Sync contact-level data across your GTM stack so marketing, sales, and ops can move fast, stay aligned, and prove pipeline impact.

Contact-Level Attribution

Native CRM Integrations

Propensity offers the most powerful CRM integrations on the market. Every impression, click, and visit you see in Propensity is synced directly into Salesforce or HubSpot, so your teams never have to switch systems or hunt for insights.

Marketing Attribution Inside Your CRM: Tie every ABM touchpoint to real pipeline outcomes with full-funnel attribution inside Salesforce or HubSpot.

Real-Time Sales Activation: Surface hot leads the moment they engage. Contact-level insights push directly into your CRM so reps can act while intent is high.

Unified Reporting: No spreadsheets or tab switching. See ad performance, email engagement, and direct mail conversions tied to real contacts in your CRM.

Account-Based Marketing
Full-Funnel ABM

Expand ABM Across Your Entire Stack

Propensity plays nicely with the platforms that power modern B2B campaigns. Connect once, activate everywhere.

Ad Platforms: Sync audiences and run campaigns across Meta, Google, LinkedIn, Reddit, programmatic, CTV, and more.

Sales Automation Tools: Trigger personalized sales outreach in Salesloft, Apollo, and other tools the moment a lead engages.

Slack + Email: Send instant alerts to reps via Slack or Email when someone visits your website or leads become hot.

Built for Speed and Scale

Whether you're a lean GTM team or a scaling enterprise, Propensity’s integrations are built to launch fast and scale with your business.

Pre-built CRM install packages

Real-time bi-directional data sync

Webhooks and custom API endpoints

Ready to Connect Your ABM Stack?

Get the most out of your CRM, sales tools, and ad platforms with seamless integrations that power predictable, repeatable revenue.

x
We value your privacy

We use cookies and related technologies to enhance your browsing experience, as described in our privacy policy. By clicking “Accept All”, you consent to our use of cookies.