Propensity vs 6sense

Companies are choosing Propensity over ABM platforms like 6sense to close more deals. Here’s why. 

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A Side By Side Comparison

Finally, a simpler ABM platform that puts your budget and focus exactly where it needs to be.

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Propensity

6sense

Built for Small b2B growth teams
Green Check Mark
Red X
Build an end-to-end omnichannel campaign in under 30 minutes
Green Check Mark
Red X
Aggregate Unique & GDPR-compliant intent signals and insights
Green Check Mark
Green Check Mark
Aggregate Job change dates and keywords to create niche audiences
Green Check Mark
Add-On Only
Identify Accounts Visiting your website
Green Check Mark
Green Check Mark
Up to Date Account and Contact Data
Green Check Mark
Green Check Mark
One Click Contact Enrichment
Green Check Mark
Green Check Mark
Create custom-built ABM playbooks
Green Check Mark
Red X
Create Content and design assets with AI-Powered tools
Green Check Mark
Red X
Omnichannel Sales And Marketing Automation
Green Check Mark
Green Check Mark
Complete control over your ad spend
Green Check Mark
Red X
Transparency of the buyer journey from intent to warm lead
Green Check Mark
Green Check Mark
Automated Handoff MQAs to Sales
Green Check Mark
Green Check Mark
see Qualitative contact signals to boost sales outreach
Green Check Mark
Red X
Realtime Updates Synced To Your CRM
Green Check Mark
Green Check Mark
1 Hour Implementation
Green Check Mark
Red X
No commitment to recurring monthly fees required
Green Check Mark
Red X
Free In-Market Account List
Green Check Mark
Red X
Free Trial
Green Check Mark
Red X

Why Propensity?

✅ GDPR-compliant intent data

✅ No commitment to recurring monthly fees

✅ Automated omnichannel ABM campaigns in under 30 minutes

✅ Real-time updates in your CRM

✅ Free trial before you start

Get Started With Your Free Trial Today

See your in-market accounts instantly when you build your niche audience!

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