Propensity vs. Terminus

Why Propensity?

✅ GDPR-compliant intent data

✅ Automated omnichannel ABM campaigns in under 30 minutes

✅ Custom-built ABM playbooks

✅ AI powered playbook editor

Finally, a simpler ABM platform that puts your budget and focus exactly where it needs to be.

Build an end-to-end omnichannel campaign in under 30 minutes

Create custom-built ABM playbooks

Access AI-powered content and design tools for instant ABM campaign generation

Up To Date List Segmentation

Realtime Updates Synced To Your CRM

Consolidated in Terminus Platform

One Click Contact Enrichment

Omnichannel Sales And Marketing Automation

Advanced Only

Aggregate Job Change Signals, Title Changes, And Intent Signals

Automatically Sync And Match Contacts And Accounts With Past Records

Add-On

Aggregate Unique & GDPR-compliant intent signals and insights

No commitment to recurring monthly fees required

Complete control over your ad spend

Free In-Market Account List

Free Trial