Power Your Growth
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We help Marketers increase outbound sales conversions by providing unique data points that can 7X engagement.
Access unique data points and go from cold calling to high-intent qualified accounts and contacts. Propensity intent data allows you to see the following data points and more.
Contact Data with Job Changes
Intent Data Research Topics
See Who is Clicking on Your Ads
View Website Visitors
See Who is Engaging with Your Content
Give your sales team visibility on who is clicking on your ads, visiting your website, and engaging with your content. Gain a competitive edge by reaching out to high-intent leads, who already know about your brand and are most likely to respond.
Book DemoIntroduce your high-intent accounts and website visitors to your brand. Launch omnichannel marketing campaigns across various paid media platforms like Facebook, LinkedIn, Programmatic ads, and cold email. As you actively market, track engagement at the account and contact level to determine when accounts are qualified and ready for sales outreach.
Book Demo
Build sequences, hyper-personalize emails, make quality cold calls and connect on LinkedIn to fill your pipeline with qualified opportunities. Make it easy for your sales team to work on your ABM campaign leads. Expect up to 5x engagement rates and make every day more productive for your sales team.
Book DemoClose the loop and drive engagement and more deals with your best-fit audience. Daily sync your MQLs from Propensity into your CRM, and pass your leads to your sales automation tool of preference so your sales team can take action. We integrate with Salesforce and Hubspot.
Book Demo
List Building
Combine your website visitors and intent data (3rd and 1st party data) to create high quality lists of accounts and contacts.
Omnichannel Marketing
Advertise to the contacts who are most likely to engage across multiple channels like social ads, programmatic ads, email, direct mail, and more.
Sales Hand Off
Score and prioritize accounts and contacts to your CRM
Sales Automation
Take the list of warm contacts (MQLs) and run them through your sales automation platform to create engaged leads.
Sales Qualification
Handoff a high-quality list of engaged leads for your sales team to work.
Learn how Propensity can help sales teams work with Intent Data and Account-Based Marketing (ABM) to improve conversion rates.
Develop trust and build relationships by delivering messaging that resonates with your target audience.
You got your in-market accounts list, here’s how your sales team can use it to smash growth targets and achieve your sales quote faster.
With Propensity, you can close the loop and drive engagement and more deals with your best-fit audience. You can sync your MQLs from Propensity into your sales automation tool of preference daily so your sales team can take action. We integrate with Apollo.io, Salesloft, and LinkedIn Navigator, amongst others.
Yes! Propensity offers the ABM Connected Website. Using this feature, you can connect your website in order to gain visibility into which accounts in your ICP are actively visiting your website, and what pages they’re looking at. You can learn more about the ABM Connected Website here.
To fully implement Propensity, we guarantee set-up and implementation in less than 1 hour.
No, there is no limit on the amount of intent data information for the Self Service or Full-Service plans. You can also customize the information you pull for your accounts in your CRM so you can provide useful and up-to-date information to your growth team every time.
A lot of our clients may be completely new to ABM and will likely have a lot of questions about best practices or tips and tricks for how to build out their campaigns. To make the process easier, we’ve begun to build a library of ABM best practices and strategy insights that can be accessed online. Once you’ve signed up for a Propenity account, you’ll also have access to a 24/7 ABM specialist who can chat with you online at any time to answer all of your ABM-related queries.
Yes! You can use Propensity as your underlying technology for your ABM practice. Transition your clients from lead generation to ABM without breaking the bank or dealing with the added complexity that comes with other platforms. Create audiences, build and prep campaigns, and pay only when you are ready to launch.
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