Salesloft + Propensity

Empower Sales to book more meetings with Account-Based, contact-level insights.

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Keep your sales team in the loop with notifications for every click and impression

With Propensity, drive engagement and close more deals with your best-fit audience. Sync your warm ABM leads into Salesloft daily so your sales team can take action.

✅ See Who is Clicking on Your Ads

✅ View Website Visitors

✅ See Who is Engaging with Your Content


1. Increase positive responses and sales engagement

Provide your sales team with insights on who clicks your ads, visits your website, and engages with your content directly in your Salesloft dashboard. Gain a competitive edge by reaching out to high-intent leads, who already know about your brand and are most likely to respond.

2. Automate Your Account Based Marketing Leads to increase Conversions

Fill your pipeline with qualified lead from your ABM Campaigns. Make it easy for your sales team to work on leads without toggling between tools. Expect up to 5x engagement rates and make every day more productive for your sales team.

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3. Easily Set up Propensity Notifications in Salesloft

Receive notifications from Propensity in an easy step process. Add Propensity plays to view website visitors and engaged leads from your ABM campaigns in real time in your Salesloft Dashboard.

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Crystal B.

VP of Marketing

“Great ABM tool for small, growing B2B companies.”

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Simon S.

Co-Founder

“Building stronger relationships with our most valuable contacts.”

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Ariel B.

Customer Success Manager

“Best tool for competing in B2B.”

Featured Blogs

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The ABM Outbound Funnel

ABM is more than just serving programmatic ads and using intent data. Successful ABM campaigns rely on following your target audience's buyer's journey, so that you can reach the right people at the right time with the right messaging.

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How to Get Sales Excited about ABM Leads

This 10-step guide outlines the fundamental principles you should implement and adopt in order to get your sales team aligned with your ABM strategy.

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Power ABM with Intent Data

Intent data helps you create customer-centric experiences that bolster your campaigns and drive everything from engagement to ROI. Learn how to use intent data to take your ABM campaigns to the next level.

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