How to Create Your In-Market Account List

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Create your first niche audience so you can start hitting the right accounts every day!

1. Firmographic Details

Begin identifying your in-market accounts. With the filters available, answer key questions about firmographic details such as company revenue ranges, industries you want to target and the locations of your target customers.

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an image showing our firmographic details fields
Our keyword search field in the form
2. Keywords

Include account keywords to narrow down the results to include accounts with those keywords in their name or description.

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3. Advanced Filters:

You can also use advanced filters to help you further narrow in on your key accounts. These filters include keyword exclusions, your funding range, the date you were founded and your last funding date.

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images showing our advanced filter options in our platform
Intent signal filters and results
4. intent data themes

Add Relevant and Adjacent topics that you would like to track and instantly see which accounts are trending on those topics. You can also explore potential competitors if you have relevant topics selected and discover additional competitors that may not be on your radar.

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