The ABM Platform Built for Small B2B Growth Teams

Use intent data to automate your
account-based marketing campaigns.
No annual commitment required

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Simple to Set-Up ABM Campaigns Powered by Intent Data

Start building better pipeline with the right contacts for free

Create Niche Audiences

Accurately pinpoint accounts actively searching for your solution.

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Discover Top In-Market Accounts

Select the Right Playbook

Choose from our library of custom-built ABM playbooks to launch quickly and maximize results.

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Launch Your ABM campaign

Launch Your ABM Campaign

Build pipeline with in-market accounts and contacts. Hand off warm accounts to sales every day.

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Identify Your Niche Audience

Discover qualified in-market accounts and contacts. Use intent data to identify companies that will be interested on your product or service. Get started for free.

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Meet Your Buyers

Create Awareness & Generate Interest with Target Buyers

Create brand awareness with qualified accounts across your TAM using high-quality graphics and memorable programmatic ads. Identify buyers across ads, website visits and form fills. Then, engage across direct mail, marketing emails and social media ads.

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Drive 5X Engagement

Engage the Right Accounts Every Day

Align sales and marketing and drive engagement with your best-fit audience. Deepen relationships with the right people across LinkedIn connections, emails and calls. Optimize engagement and receive up to 5X engagement and 20% opportunity creation.

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“Propensity ties intent data, contact data, and ABM execution tools in one place. I would recommend this platform in a heartbeat.”

- Chief Revenue Officer
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“Propensity is developing features and best practices that will soon rival some of the Gartner quadrant leaders. It kind of feels like we have the best-kept secret for ABM.”

- Director of Marketing
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“Propensity helps us direct outreach where it needs to go so we build meaningful relationships with the right people.”

- Marketing Director

Build a Better Pipeline of In-Market Accounts

Track progress and optimize engagement with best-fit buyers to improve pipeline velocity and conversion rates.

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Opportunity Creation
Opportunity Win Rates
Sales Cycle Reduction
More Engagement
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Trusted by Startups and the Fortune 500

Integrate With All Your Data

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See your in-market accounts instantly when you build your niche audience!

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