Propensity
  • Propensity AI
  • Platform
    • Account-Based Marketing Icon
      Account-based marketing

      Target and engage key accounts and contacts across channels and hand off engaged leads to sales.

    • Geo-fencing Icon
      Geofencing

      Use location to engage individuals within that area and drive interested prospects to your website.

    • Contextual Targeting Icon
      Contextual targeting

      Displays ads on webpages based on the context of the page and de-anonymize website visitors who engage.

    • Website Tracking Icon
      Website tracking

      De-anonymize website visitors and send sales a list of high-quality accounts and contacts.

    • Data Enrichment Icon
      Data enrichment

      Enrich accounts, leads, and visitors with double-verified data to power targeting and faster sales follow-up.

    • Platform Features Overview Icon
      Platform features
      Contact-level attributionAccount-based intentContact-based targetingIntegrationsABM tools
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  • Solutions
    • Use Cases Icon
      Use cases
      Website visitor de-anonymizationAutomated sales prospecting
    • Personas Icon
      Personas
      MarketersMarketing agenciesSalesSuccessRev opsProfessional services
    • Featured use case

      Identify who clicked your LinkedIn and Meta ads, see which pages they visited, and hand verified contacts to sales with real-time context.

      View now
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  • Resources
    • Propensity Competitors
      Compare Propensity

      Compare Propensity to other ABM platforms to make the best decision for your organization.

    • Help Center Icon
      Help center

      View our product documentation and how-to guides.

    • Blog Icon
      Blog

      Browse our targeted marketing and use case blogs to learn about best practices.

    • Full Service ABM
      Full-service ABM

      Leverage our team for expert-led ABM strategy and execution for campaign planning and asset creation.

    • Featured blog

      Learn how to move beyond account-level targeting and start generating true contact-level intent with ABM.

      Read blog
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  • Pricing
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The AI GTM Engine for B2B Growth Teams

Unify data, buyer signals, campaigns, sales activation, and measurement for complete GTM orchestration.

Platform

Account-based marketingGeofencingContextual targetingWebsite trackingData enrichment

SOLUTIONS

MarketersMarketing AgenciesSalesSuccessRevOpsProfessional Services

Resources

Compare PropensityHelp CenterBlogFull Service ABM

Pricing

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